Achieving social media success goes beyond technology. It requires expertise in psychology, sociology, and engagement strategy. Our consulting team brings 50+ years of combined experience to support your goals.
Unlike generic software vendors, Sparta helps you build customized strategies, monitor engagement, and analyze data to truly understand and influence your community. We've been applying gamification principles long before the term became popular.
Early adopter, enterprise social media platform co-founder, psychotherapist; Mike has worn many hats—from therapist to speaker to corporate consultant. He applies principles of play, game design, and user psychology to drive engagement. Author of Reset: Video Games & Psychotherapy, he frequently speaks at major venues like SXSW and Harvard University.
Dr. Susan Giurleo is a counseling psychologist with a strong background in business development and social media marketing. She helps small and mid-sized businesses craft sound, theory-based engagement strategies that foster loyalty and community connection.